It was in 2005 when Japanese government started “Cool Biz & Warm Biz” campaign as a means to help reduce electric consumption by limiting use of air conditioning. They encouraged officials to keep their jackets and ties off in summer and to dress warmly in winter. This energy-saving efforts eventually spread all over the country. It is estimated that the campaign’s economic effect was multibillion yens.
EMPEX’s Polar Bear Thermometer is one of the products developed in this movement. For temperature management, it has C(=cool) mark on 28°C and W(=warm) mark on 20°C. Now my thermometer reads 22.5°C, which means I have to reduce room temperature by 2.5!
EMPEX also produces thermometer in shape of penguin, another threatened species in Antarctica.
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